Tina Sharma Tiwari
The International University Sports Federation (FISU)
Head of Communication & PR
Class of 2018
“For me, what sets the AISTS MAS program apart from all the other leading sports management programs in the world, is the fact that it is in Lausanne, nestled in the midst of all the International Federations that govern sports”.
Tina Sharma is a former award-winning sports journalist, news anchor and television producer, who has recently been appointed Head of Communication & PR at the International University Sports Federation (FISU). She moved from New Delhi, India, to Lausanne in 2017 for the AISTS Masters program.
“It was AISTS or nothing, for me,” says Tina, explaining her decision to quit a highly successful career back home in India. “I knew I wanted to work in global sport, in the Olympic capital, for an international sports federation. No other program in the world offered me those possibilities.”
Since finishing AISTS program, has been working with FISU, where her role requires her to oversee news and content from events across more than 60 sports, as well as several educational events every year.
She says her 15+ years in journalism, where she covered most major sporting events including the Olympic Games, Commonwealth Games, Cricket World Cups and Grand Slam tennis tournaments together with the AISTS Masters program, were the best possible training she could have had, for her role today. Moreover, her background has also given her a deep understanding of the global media landscape, which has proved to be a real asset in her key function of media relations.
Tina is also a bestselling author and finds great joy in writing, something she is delighted to be able to continue doing, as part of her daily life whilst also juggling her role and tasks as a proud mom.