The International Skating Union (ISU) was founded in 1892 and is the oldest governing international winter sport federation. When we decided to start being active in social media, it became clear that we needed to hire someone with a fresh outlook and a good understanding of the current tools available to international sports federations. We found the person we needed at the AISTS.
The AISTS MAS in Sport Administration is unique in that it is the only academy to be a part of the tight circle of international sports federations based in Lausanne. I do not think there is a better way of understanding what we, the federations, want or need, than by attending the same meetings, and meeting on a regular basis.